The EMPIRE x EMPIRE Africa Grammy Celebration at Eden Sunset in Hollywood upped the ante with the bold “African Ice” theme. Presented by Smirnoff Vodka and Don Julio Tequila, the event featured show-stopping performances by Grammy-nominated Asake, Olamide, and Fireboy DML. Guests were welcomed by a massive Smirnoff Vodka “ICE” bar offering Spicy Tamarind Palomas and treated to creative touches such as live podcast interviews, branded lighting displays, and a dazzling trapeze act. Inside, EMPIRE-branded ice sculptures and a Don Julio Salt Pairing Experience added flair to the night. A curated drink menu featuring Smirnoff and Don Julio, along with Seedlip mocktails, complemented the celebration, which included appearances by Larry June, Tyga, Young Bleu, Too Short, Tiwa Savage, and others. The night’s dynamic energy and immersive activations solidified its reputation as one of the premier Grammy weekend highlights.
